Multiple tablets displaying different website pages with travel, wedding, and vacation themes, set against a blue surface.

Design for Lifestyle Brands

Creating thoughtful visual identities, custom websites, and illustration-led design that help lifestyle brands stand out, connect deeply, and grow with intention.

Let's Connect
Open magazine spread from tentree’s Sustainability Report designed by Laurelle Armet, featuring infographics, maps, and environmental data visualizing mangrove restoration and global tree-planting impact.
Tablet showing veritree’s website design by Laurelle Armet, with a green aerial landscape and “Verified Climate Solutions” headline, reflecting sustainability and innovative environmental design.

Thoughtful Design for Brands That Care,

Whether you’re launching something new or refining what already exists, I partner with lifestyle brands to create cohesive brand identities, thoughtfully designed websites, and illustration-led visuals that feel authentic and aligned.

Alongside client work, I create original illustrations and art prints, bringing the same storytelling and attention to detail into tangible pieces made to be lived with and loved.

Flat-lay of tentree’s sustainable apparel print marketing materials designed by Laurelle Armet, featuring lifestyle photography, clean typography, and the tagline “Clothes Made for People and Planet.”
Stack of Luminescence Wellness business cards designed by Laurelle Armet, featuring a minimalist firefly logo, soft neutral tones, and elegant typography for a modern wellness brand identity.

Designs that Drive Results.

Browse Work
Front and back packaging design for Mamie Suzanne’s Fish Soup by Laurelle Armet, featuring hand-drawn line illustrations and bold typography inspired by French Provençal tradition.

Custom Design,
Just for You.

Tailored branding and design solutions built around your vision, goals, and audience, never one-size-fits-all.

Social media and event graphics for Black Women Connect Vancouver by Laurelle Armet, featuring inclusive imagery, warm tones, and empowering typography celebrating mentorship and community.

Your Story,
Your Brand.

Strategic branding that translates your story into visuals that feel authentic, cohesive, and deeply aligned with your brand.

Website and social media design for Empowered Black Girl by Laurelle Armet, featuring bold colors, inspiring messaging, and a cohesive visual identity promoting mentorship and empowerment.

Stand Out
with Style.

Polished, professional design that helps your brand rise above the noise and leave a lasting impression.

Let’s Make Something Beautiful Together

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Let’s Make Something Beautiful Together 〰️

Text overlay on abstract background reading "Black Women Connect Vancouver" in yellow font.

“Our organization had a wonderful experience working with Laurelle. She was professional, attentive to detail, and delivered exactly what we needed.”

— Black Women Connect Vancouver

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